WeContent Festival
Dates and location to be announced

Move out of your content zone
Join the first and only outdoor content marketing festival in Europe. Get unstuck, hit refresh, explore and create.

Dates and location to be announced

Cinema Stage

Enjoy the world’s best branded entertainment on the Cinema Stage, a Binge Marketing initiative provided by Biites.com. We’re all about show and talk, so films will be followed by debates diving deeper into the branded content genre.

Main Stage

European thought leaders and game changers come together for two full days of inspiring keynote presentations, energizing panel discussions and revealing interviews. After food for thought comes dessert thanks to the DJ set & concert taking over the Main Stage at the end of day 1.

Talkfest Stage

Community takes the spotlight on the Talkfest Stage for a series of debates, case studies, and unique insights. Agencies, brands and speakers join forces to discuss and exchange views on commercial, nonprofit and CSR campaigns.

3 stages with keynotes 20+ international speakers & agencies
3 stages with keynotes 20+ international speakers & agencies
1200 content creators 8 masterclasses live DJ set & afterparty
1200 content creators 8 masterclasses live DJ set & afterparty
Meet the Teachers, Doers & Rule Breakers
Payal Arora
The Netherlands

“The next billion champion” (Forbes), technology anthropologist, professor, speaker and author of the award-winning books “The Next Billion Users” and “Leisure Commons”.

Becky Simms

Founder and CEO of the Reflect Digital agency, digital marketing strategist with extensive B2B and B2C expertise, and a passionate speaker, eager to teach and inspire.

Carlijn Postma
The Netherlands

Founder of the content marketing agency The Post, speaker, author of “Binge Marketing”, and winner of Content Marketing Woman of the Year in 2017.

Marvin Jacobs
The Netherlands

Co-founder and creative director of the Airborne audio agency and creator of KLM’s ‘The Journey’, an international benchmark for branded podcasts.

Koen Denolf

A content marketing prophet, innovator, and content strategist for The Fat Lady agency, he’s here to challenge the status quo and blow our minds.

Cor Hospes
The Netherlands

Author of several content marketing and storytelling bestsellers, well-known international speaker, consultant and trainer who helps companies create stories worth sharing.

Seeda Ahmad-Kreuzer

Founder and general manager of VC:X agency, a creative pioneer of ecological, social and economic change, film and documentary producer, and activist. 

Santiago Cosme

Award-winning publicist and content creation expert, author of “Advertising Superpowers", and a passionate storyteller, working with international companies, start-ups, schools and universities.

Sonja Nisson

Branding and marketing coach, content strategist for businesses with something to say, co-author of “Valuable Content Marketing”, and teacher at the School of Valuable Content.

Jesper Laursen

A former journalist with a passion for storytelling, he is the founder of the international think tank the Native Advertising Institute and the Brand Movers content marketing agency.

Jon Mowat

Jon Mowat is an award-winning content creator and video strategy expert. After 12 years at the BBC, he became managing director of Hurricane Media, one of the UK’s leading video marketing agencies.

Nina Nørgaard Jacobsen

Founder and CEO of Biites, she's looking to push the limits of branded and sponsored partnerships, and to create a premium platform for branded content film, free for all to watch and enjoy.

Helle Jabiri Falck

Founder and Chief Operating Officer at Biites, passionate about digital branded video content and data, with 20 years’ experience in advertising and media sales.

Jon Burkhart

An award-winning international keynote speaker, strategist, and author of "Newsjacking", helping brands rethink the way they do business, so they stand out with a more impactful story.

A Leap of Content Mastery

A border can stop you or challenge you. It’s an invisible line that separates ignorance from knowledge, surface from depth, stillness from movement. Our trainers will help you cross content borders. Because stories start when you leave old patterns behind. Good stories, at least.

Breaking the bubble:
Deep digital engagements beyond the West
Payal Arora

How does digital behaviour of the next billion users, the emerging demographic of first-time internet and mobile users from non-western contexts shape global content and why does that matter for the future of content marketing across borders?

From content to valuable content
Sonja Nisson & Sharon Tanton
How to create a sustainable content marketing strategy
Carlijn Postma
Less is More: How to Use Creativity to Create Quality Content
Koen Delolf
The 7 steps for incredible and unforgettable storytelling
Cor Hospes
Get updates
Write. Write. Write. Write.
Write. Write. Write. Write.

Stuck in a chair waiting for the coffee break?
Grab a pencil, your festival sneakers, and your license to move.

Group Discounts

A content revolution doesn't happen in the office. Motivate your team with the right mix of information, inspiration and fun.

Discounts apply automatically at checkout.

5 - 9 tickets
10 - 14 tickets
15 tickets or more
Festival Pass

Price with VAT included.
Group discounts will be applied at checkout.

Festival Pass & Masterclass

Price with VAT included.
Group discounts will be applied at checkout.

VIP Pass & Masterclass

VIP Masterclass with Payal Arora, world-renowned anthropologist, speaker, and author


Price with VAT included.
Group discounts will be applied at checkout.

Stay-at-Home Pass

Price with VAT included.
Group discounts will be applied at checkout.

Frequently Asked Questions

We got you covered

WeContent Festival 2022 is must-attend event for marketing and communication professionals, content creators and business owners. Every step of the event is designed to bring value and give you strategies and ideas to apply immediately. We put the spotlight on content experts with diverse backgrounds, who have a strong point of view and who love to teach and inspire.


For two full days, move and discover a beautiful outdoor space. Enjoy different learning experiences – three stages with keynotes, debates, and cinema, masterclasses, live DJ and party, fun activities, and countless opportunities to network.

Give your team access to top content marketing insights. Add five or more tickets to the cart and the discount applies automatically at checkout. The more tickets, the bigger the discount.


The group discount only applies to five or more tickets of the same type. For the “2-DAY FESTIVAL PASS +MASTERCLASS” ticket, the group discount applies when selecting five or more tickets for the same masterclass or for different masterclasses. When selecting different masterclasses, each needs to be added as a separate ticket. This does not include the VIP Masterclass, which can only be purchased as part of the “2-DAY VIP PASS + MASTERCLASS” package.

If you have a discount code, it’s easy to use it. Add the ticket(s) to the cart and, on the checkout page, enter the coupon code and click “Apply coupon”. The discount will be automatically applied to your total price.


Use your code as soon as possible. All coupon codes can only be used once and have an expiry date – check yours to make sure you don’t miss the chance to enjoy your special price. Moreover, prices go up periodically, so don’t wait too long.

Yes. It is part of our mission to support and promote the practice of content marketing, and to
upskill and inspire a new generation of content marketers.


We encourage students to gain access to a rich learning environment and to a community of
European content marketing professionals. Students can create a student account on our website
using their university email address or a valid proof of the student status.


Once the account is activated, they will automatically benefit from a 30% discount at checkout on
any purchase for WeContent Festival 2022. It applies on top of group discounts.


If you are a student, create your account here: https://wecontent.eu/student-registration/

WeContent Festival 2022 takes place the Știrbey Domain in Buftea, Romania, which is a large open space. All stages and activities will offer plenty of room to learn and relax, while keeping a safe distance from othes. Moreover, we are taking all precautions necessary and are working closely with the authorities to ensure a safe and healthy experience for all participants.

Need more information? Contact us at info@wecontent.eu

Domeniul Știrbey, Buftea, is a beautiful location just outside Bucharest. You can get to the festival site by car (a 30-minute drive from Bucharest city center) or you can use the free festival buses that will be available on both days.

More details to come.

WeContent Festival 2022 is a great opportunity to discover Bucharest and other nearby locations.


For accommodation, we recommend our hospitality partner Sheraton Bucharest Hotel, located conveniently at one of the festival shuttle pick up points and close to major city attractions, restaurants, shopping and entertainment.


Book now at a special rate for WeContent Festival 2022 participants.


We are also offering tour options in partnership with Theda Travel Management: The Bucharest City Tour and A Touch of Transylvania.


For more details and reservations, contact us at travel@wecontent.eu

content marketing believers content marketing believers
content marketing believers content marketing believers
Cinema Stage Partner
Media Partners
Hospitality Partner